OUR BRAND STRATEGIST OF THE YEAR 2021 IS THE AMAZING TASHAN HENDRICKS BASED IN JAMAICA
INFORMATION ABOUT TASHAN CAN BE FOUND BELOW
I am a Jamaican marketer and brand strategist whose career started as an artist manager and event producer. With an uncanny balance of left and right brain, I leverage my ability to conceptualize, create and communicate, with the ability to organize, coordinate and execute to guarantee great results every time.
I have worked as a brand consultant at different levels across all sectors of the Jamaican Creative Industries – music, theatre, advertising, events, media. From crafting communications plans for the Queen of Reggae, Marcia Griffiths and Jamaica’s Songwriting Icon, Bob Andy to producing radio programmes at the RJRGleaner Group, I have gathered a wealth of experience along her career.
For the last 6 years I have focused most of my energies as an advertising creative director and strategist to transform brands like Grace, Digicel, PNP, JPS, and NCB. As a consultant, I have been instrumental to the strategic launch and growth of several businesses and startups including Muse 360, ICPI, Nanook Enterprises, Rose Cottage Farms and The LAB Ltd.
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