I am a Jamaican marketer and brand strategist whose career started as an artist manager and event producer. With an uncanny balance of left and right brain, I leverage my ability to conceptualize, create and communicate, with the ability to organize, coordinate and execute to guarantee great results every time.
I have worked as a brand consultant at different levels across all sectors of the Jamaican Creative Industries – music, theatre, advertising, events, media. From crafting communications plans for the Queen of Reggae, Marcia Griffiths and Jamaica’s Songwriting Icon, Bob Andy to producing radio programmes at the RJRGleaner Group, I have gathered a wealth of experience along her career.
For the last 6 years I have focused most of my energies as an advertising creative director and strategist to transform brands like Grace, Digicel, PNP, JPS, and NCB. As a consultant, I have been instrumental to the strategic launch and growth of several businesses and startups including Muse 360, ICPI, Nanook Enterprises, Rose Cottage Farms and The LAB Ltd.
My years of experience and vast network makes me an ideal leader or addition to any team. I am considered a walking directory and compass for navigating Jamaica’s evolving orange economy by colleagues.